OUR SERVICES: ONLINE MARKETING IN RUSSIA

Marketing Services for Advertising in Russia:

CONSULTING

(Consulting and advice on all aspects)

  • Analysis of a desired target audience and recommendations of the most suitable advertising channels in Russia
  • Strategies for increasing the conversion rate as well as for conversion optimization
  • General recommendations for advertising in Russia including legal aspects
  • Assistance with registering for the e-commerce security certificate (equivalent to Trusted Shops)

DISPLAY ADVERTISING

(Banner advertising, GDN, RTB, RTA, Affiliate)

  • RTB, RTA display campaigns
  • GDN and Yandex display network
  • Social media advertising
  • Set-up of retargeting campaigns (incl. XML feeds)
  • Advice and registration on affiliate networks
  • Direct login to premium sites
  • CPL/CPA campaigns are possible

SOCIAL MEDIA MARKETING

(SMM in Russia)

  • Webpage creation on the largest social networks in Russia (vk.com, Odnoklassniki.ru)
  • Goal-oriented content conception (coverage, sharing, sales)
  • Administration of the group including support if necessary
  • Promotional activities for increasing the number of fans

SEARCH ENGINE MARKETING

(SEO and SEM in Russia)

  • In-depth familiarization with your field and keywording
  • Set-up of campaigns on Yandex Direct or Google Adwords
  • Set-up of Yandex Market or Google Shopping (XML Feeds)
  • Ongoing optimization and bid management

 

 

 

MOBILE MARKETING

(Mobile Advertising in Russia)

  • Mobile advertising campaigns on mobile web and in apps
  • App marketing on largest mobile networks in Russia
  • vK.com and Odnoklassniki.ru mobile SMA campaigns
  • Models: CPC, CPI (cost per installation)
  • Geographic, device (iPad/iPhone), platform (iOs/Android) and demographic targeting

EMAIL MARKETING

(direct emailing, opt-in addresses)

  • Direct emailing, also as stand-along-mailing for customer acquisition in Russia
  • Double opt-in procedure for acquiring email addresses
  • Targeting according to region, age and sex as well as interests and occupation if appropriate
  • CPC model for campaigns possible